UEFA EURO24 Bid Brochure

70 HEALTHY LIFESTYLE CREATE A MOBILE PHONE APP The app, which will be designed specifically for the tournament, will categorise routes by time, landmarks, scenery, and type of transport. It will also provide details of restaurants, hotels, and other amenities during the tournament. IMPLEMENT OUR TOURNAMENT APP We will create walking maps for each Host City, providing information on distances, steps and directions for tourists to easily get around on foot. Our tournament app will count steps and provide rewards, such as water, fruit, and merchandise for people who achieve a range of step goals, for example 7,500 steps, 10,000 steps, or 12,500 to accrue points. These rewards can be picked up from the closest accredited healthy eating spot, where a visitor will be able to find instantly through the app. We will integrate these with public transport options so that people are able to choose how they get around without needing taxis or rent cars. EDUCATE ADULTS AND CHILDREN Workout, healthy nutrition and reducing stress promote life quality. We will make use of our app, activities, events and volunteers to gain all families, adults and children life-long habits for leading an active life in addition to healthy nutrition. We will support healthy food choices and provide the details of food retailers that are accredited to consistent standards. ENDORSE TOBACCO-FREE ZONES We will promote no-smoking zones around the stadiums and create environments that are safe for visitors, particularly families and children, making healthy eating an easy choice. TAKING ACTION